For whoever would save his life will lose it, but whoever loses his life for my sake will find it. https://www.biblegateway.com/passage?search=Matthew%2016%3A25&version=ESV
Definitely counterintuitive. What leader, anywhere in our world today, would give such counsel or show by example the validity of such a course of action? No one, nowhere, no how. It’s antithetical to anyone’s worldview, that is anyone who is not a disciple of Jesus Christ.
If you follow Christ, your goal is to live as He lived, do as He did, obey the Father as He obeyed the Father. Jesus set the example: He gave His life for us. He lost His life and not only found it again at the Resurrection but He also enabled “whosoever will” to find our lives also.
Counterintuitive but exactly what I need.